Erica Schatte | Profile

About this Author

Join date: Sep 8, 2025

My background

Erica is a global SaaS marketing leader who drives growth at WaterStreet Company, overseeing brand, demand generation and go‑to‑market strategy. During 12 years in B2B software she has steered cross‑functional teams through full‑cycle product launches across fintech, insurtech and other verticals, consistently surpassing revenue targets. Known for marrying data‑driven positioning with customer‑centric storytelling, Erica architects pricing and packaging that aligns market value with operational efficiency. Her campaigns fuel pipeline through laser‑targeted content, analyst relations and marquee events. When Erica is off the clock, she enjoys fishing and rafting with her Red Heeler named Chalupa.

Posts (8)

Mar 31, 2026 ∙ 4 min

Offshore vs. Onshore BPO for Small & Mid-Size P&C Carriers

The conversation around insurance BPO has changed a lot in the last few years. Carriers that once dismissed outsourcing as a cost-cutting shortcut are now looking at it as a genuine operational strategy . Instead of asking why the job is needed, leadership is now asking who can do the job best. For small to mid-size P&C carriers, MGAs, and regional insurers, that question carries a great deal of significance. Trust in back-office functions is what keeps a carrier running , especially when...

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Mar 30, 2026 ∙ 3 min

Speed to Quote Is the New Competitive Edge: Remove Operational Bottlenecks in 2026

When I talk with underwriting leaders at small to mid-size carriers and MGAs, the conversation almost always circles back to the same frustration: their teams are good, their appetite is there, but the business isn't moving fast enough . Quotes are delayed, agents are waiting, submissions are stacking up, and competitors seem to be gaining an advantage. We come across many carriers who wonder if AI can fully bridge this gap. Speed to quote has become one of the most consequential competitive...

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Mar 10, 2026 ∙ 3 min

Write More Business by Starting in the Back Office

Insurance carrier growth is rarely limited by appetite. Here at BOSS , we’ve watched carriers expand capacity exceptionally well, not through sales or marketing, but through back office operations. The momentum a carrier creates through its sales and underwriting teams often crashes when it reaches the weight of its own back office. The answer is not as simple as hiring more people. I’ve found that the right people focused on the right work brings operational infrastructure, while supportive...

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